Nick Vercollone Promoted


VERC Enterprises promotes Nick Vercollone to Director of Car Wash Operations

DUXBURY and NORWELL, MA, ISSUED NOVEMBER 17, 2020…VERC Enterprises (, a leading convenience store and Mobil/Gulf/Irving/Shell gasoline operator with locations throughout Massachusetts and New Hampshire, has promoted Nick Vercollone of Pembroke to the position of Director of Car Wash Operations.

In this capacity, he will oversee the operations of the company’s eight car washes, with locations in Norwell, Marshfield, Webster, Plymouth, Manchester, Fitchburg, Bellingham, and Randolph. This includes supervising the individual managers at each location as well as overseeing the maintenance, and how the car washes connect with the communities they serve.

In Marshfield, for example, Vercollone oversaw two recent community promotions, one which raised $7500 in funds for the Marshfield Boys and Girls Club and another which raised $1400 for the Friends of the Marshfield Animal Shelter. “There’s a great deal that the car washes can do for the community,” he said, adding “We want to expand the community connection for all of our car washes.”

Vercollone has been with VERC Enterprises for three years although he admits that he has unofficially been a part of the family-owned business for much longer, spending time at the car washes as a child.

He oversees three “tunnel” locations (Marshfield, Norwell and Webster), and the in-bay automatic washes in the other locations.

Vercollone studied Business Management and Entrepreneurship at Suffolk University. Prior to joining the business, he worked at a local marina, which he said was a great fit for one of his great passions, saltwater fishing. He enjoys both striper and tuna fishing and travels throughout Massachusetts Bay in his 28’ Regulator on fishing expeditions.

He serves on the Board of Directors for the North and South Rivers Watershed Association (NSRWA) in his spare time. He is engaged to Caitlin Coughlin, and the couple plan an April 2022 wedding.

Jim Fitzgerald, president of VERC Enterprises, said, “We are pleased to promote Nick to this important role within our company. Nick brings experience and enthusiasm to this role and has done a great job integrating our car washes with the communities through interesting and innovative promotions.”

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