Welcome to the NECA!
Annual Winter Dinner & Program Meeting
Entering the Brave New World of E-Mail Marketing
TUESDAY, FEBRUARY 7th, 2012
LOCATION: Hilton Hotel Dedham, MA
Increase Revenue through E-mail Marketing
Target your best customers -- the ones you already have!
One car wash guy talking to a room full of car wash people.
Michael Gardner Jr. (Super Shine Auto Wash Centers) is a second generation car washer who will share what he has learned from his experience … what works and what has not over the years. Specifi cally, he will demonstrate how to set up an e-mail marketing account using Constant Contact, how to create a list and an actual e-mail. He’ll explain how to interpret and use the resulting statistics. His presentation will be summarized in a step by step hand-out - great take-home value.
Learn answers to the following questions:
- What is e-mail marketing?
- How can e-mail marketing help everyone from the
single car wash operator to the largest supplier? - How do I fi gure out who to e-mail to? How do I
generate “The List”? - Where to begin – How to start the process of
generating an e-mail campaign? - I sent the e-mail – now what?
Please join us to network with industry colleagues, to
learn from this excellent program, to acknowledge our
outgoing Board members, and welcome the 2012 Board of
Directors
AGENDA
5:30 p.m. Registration & Networking Reception
6:30 p.m. Dinner & Association Business (recognition for outgoing board members,
introduction of new board members)
7:30-9:00 p.m. Program
Please let us know if you have dietary restrictions, need special accommodations to enjoy this event or have other questions Call 781/245-7400 by 2/3/12.
REGISTRATION - THREE EASY WAYS
NECA ACCEPTS ALL MAJOR CREDIT CARDS
- Easiest! Secure, online registration, 24/7 - see below
- Fax completed form with credit card information to 781/245-6487
- If paying by check, first fax your form then mail to
NECA 591 North Avenue, Ste. 3-2
Wakefield, MA 01880-1517
MEMBERS: $45 per person for all employees of NECA member companies
NON-MEMBERS: $55 per person
REFUNDS: Payment in full is due for all reservations unless a written cancellation is received by noon, 2/3/2012.
QUESTIONS? 781/245-7400 info@newenglandcarwash.org
Please note: Registration fees for this event are not tax deductible as charitable contributions; they may be deductible as ordinary and necessary business expenses.
DIRECTIONS: http://www1.hilton.com/en_US/hi/hotel/DDHDHHF-Hilton-Boston-Dedham-Massachusetts/directions.do
HOTEL ACCOMODATIONS: $160 Call 781/407-1643 and ask for Jean in Sales. Tell her you’re attending the New England Carwash Association dinner to get the special rate.
